Profit with Purpose helps Aferian create an ESG strategy aligned to a culture of collaboration and Ikigai

Global media tech company Aferian (formerly known as Amino Technologies) prides itself on making it easy to connect people to the TV and video that they love. It is a growing public company that trades under the ticker symbol AFRN on AIM, London Stock Exchange’s market for small and medium growth companies. Aferian is a [...]

By |2021-08-24T11:15:34+00:00August 12th, 2021|Profit with Purpose|0 Comments

Interview with Isabel Kelly on The Corporate Director Podcast – the Voice of Modern Governance

As existential threats to business continue to mount, how can companies ensure the health and long-term viability of their company and employees? Hear from Isabel Kelly, non-executive director at the Panoply and CEO of Profit with Purpose, on the importance of nonprofit and for-profit collaboration. Find the podcast here: Apple Podcasts - Spotify - Stitcher  Benefits from a Nonprofit [...]

A is for Action: the ABC of ESG 2021

Acceleration was my word of 2020. The pandemic has accelerated acceptance that business cannot exist for the sole purpose of profit, nor separate business objectives from surrounding social issues.  Action must be the word of 2021. #BuildBackBetter: we have the chance, let’s take it. Collaboration between business, nonprofit, government and academia is increasingly needed to provide [...]

Experian: elevating and aligning Corporate Responsibility with global company vision

Creating a better tomorrow as a socially responsible strapline … As the world’s largest credit bureau, Experian takes the issue of financial inclusion very seriously. Committed to ‘creating a better tomorrow’, the core business is built around the power of data and its ability to transform lives around the world, helping people to realise their dreams [...]

By |2020-10-14T16:43:56+00:00October 14th, 2020|Brand, Corporate Purpose, Global Goals, SDGs|2 Comments

Watch Profit with Purpose CEO’s webinar on the importance of finding your company’s purpose beyond profit

Hosted by Fresh Business Thinking and supported by BT, Profit with Purpose CEO Isabel Kelly delivered the webinar live on 14th September 2020, and the talk is available to watch now: Isabel talked about how SMEs and entrepreneurs can embed purpose into their business in proportion to their focus on profitability, and structuring it so [...]

By |2020-09-18T12:21:00+00:00August 17th, 2020|Profit with Purpose|0 Comments

‘The Purpose Motive’, Isabel Kelly interviewed for The Water Report, the water industry’s magazine

INTERVIEW - The Water Report March 2020 Business is well placed to drive social change, and doing so would bring corporate as well as societal benefits. Isabel Kelly offers practical advice to water companies who want to do more. Is there genuinely growing support for the idea that financial profit isn’t the only thing a [...]

Manage Magazine publish article by Isabel Kelly: Purpose Driven Organisations – Purpose Beyond Profit

Published by Manage Magazine, 22 August 2019 I feel like the business world is finally catching up with me in believing it has a purpose beyond the maximisation of profit. Of course I have not been alone in thinking this for the past 20 years. Many businesses – particularly those that are family or privately [...]

By |2019-08-28T13:00:47+00:00August 28th, 2019|Profit with Purpose|0 Comments

Tech companies – here’s how to use your product for social good

Have you come across the concept of jugaad? Most commonly associated with Indian entrepreneurs, the Hindi word roughly translates as ‘the gutsy art of overcoming harsh constraints by improvising an effective solution using limited resources.’ Everywhere in the world where challenging social or economic circumstances prevail, entrepreneurs make creative use of whatever assets are easily or freely available [...]

How to embed social purpose into your business

“Purpose is not a mere tagline or marketing campaign; it is a company’s fundamental reason for being – what it does every day to create value for its stakeholders” – Larry Fink, BlackRock CEO As a business leader, you can’t have failed to notice that purpose is the zeitgeist – being discussed across the business [...]

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