‘The Purpose Motive’, Isabel Kelly interviewed for The Water Report, the water industry’s magazine
INTERVIEW - The Water Report March 2020 Business is well placed to drive social change, and doing so would bring corporate as well as societal benefits. Isabel Kelly offers practical advice to water companies who [...]
Find purpose in a private sector job
It’s a story I’ve heard from many people throughout my working life; “when I started my career, I wanted a job that would make the world a better place, but I couldn’t afford to work [...]
Manage Magazine publish article by Isabel Kelly: Purpose Driven Organisations – Purpose Beyond Profit
Published by Manage Magazine, 22 August 2019 I feel like the business world is finally catching up with me in believing it has a purpose beyond the maximisation of profit. Of course I have not [...]
Tech companies – here’s how to use your product for social good
Have you come across the concept of jugaad? Most commonly associated with Indian entrepreneurs, the Hindi word roughly translates as ‘the gutsy art of overcoming harsh constraints by improvising an effective solution using limited resources.’ Everywhere in the [...]
How to embed social purpose into your business
“Purpose is not a mere tagline or marketing campaign; it is a company’s fundamental reason for being – what it does every day to create value for its stakeholders” – Larry Fink, BlackRock CEO As [...]
Profit with Purpose founder Isabel Kelly becomes a ‘guru’ supporting Entrepreneurial Giving
July 2018 Isabel is delighted to have joined a group of impressive 'gurus' assembled by Entrepreneurial Giving, a new organisation founded by Maurice Ostro OBE, to support the work they are doing to help entrepreneurs [...]